Owner Track worksheet
Markup vs Margin: Formulas, Conversion Chart & Calculator
The formula
Markup = (Price − Cost) ÷ Cost
Margin = (Price − Cost) ÷ Price
Price (from margin) = Cost ÷ (1 − Margin %)
Illustrative example
Examples use made-up numbers. Education only, not tax, legal or investment advice.
| Cost | Markup % | Price | Gross Profit | Margin % |
|---|---|---|---|---|
| $100.00 | 33⅓% | $133.33 | $33.33 | 25.00% |
| $100.00 | 25% | $125.00 | $25.00 | 20.00% |
| $100.00 | 50% | $150.00 | $50.00 | 33.33% |
| $100.00 | 100% | $200.00 | $100.00 | 50.00% |
Your numbers
| Cost | Markup % | Price | Gross Profit | Margin % |
|---|---|---|---|---|
Estimates depend on your inputs.